Choice Hotels International is a globally-operating lodging franchiser with its corporate headquarters based in Silver Spring, MD. Marriott International Inc. Brands. Our team identifies sites for multiple different brands with the primary intent of working with our franchisees. … ROCKVILLE, Md., Nov. 20, 2020 /PRNewswire/ -- Choice Hotels International, Inc.'s (NYSE: CHH) popular upscale brands, the Ascend Hotel Collection and Cambria Hotels, achieved impressive year-over-year room count growth and outperformed local competitors in RevPAR share gains in the third quarter of 2020.The success of Ascend, a global portfolio of resort, boutique and historic hotels… Multimedia Gallery. ... International; The following presentation of 360 Tour: Choice Hotels … [10] As of 2018, Bainum Jr. remains chairman of Choice Hotels. Our Brands. [11] In 1968, Bainum merged his business, Park Consolidated Motels, Inc., with Quality Courts Motels, assumed the role of president and CEO,[8][11] and moved the company's headquarters from Daytona Beach to Silver Spring, Maryland. Named a top hotel loyalty program by both USA Today's 10 Best Readers' Choice Awards and U.S. News & World Report, Choice Privileges is more than 45 million members strong and is made up of our most valuable and loyal guests. You want your guests to stay awhile, and so do we. (March 29, 2018) – Choice Hotels International, Inc. (NYSE: CHH), one of the world’s largest hotel companies, announced David Hale and Chris Leiser … Would you like to be contacted about available opportunities? … [52] To redeem points earned using the program, one must log in on Choice Hotels' website. In some cases, Choice will also take the lead to develop one of our hotel brands at a strong site location. While MainStay Suites® is a great midscale, conversion opportunity that delivers the amenities guests look for in longer term stays whether on business or vacation. [9][14], Bainum's other business, Manor Care, Inc., which owned and managed nursing homes, bought Choice Hotels in 1990. Increasing the number of underrepresented owners in our system is a key corporate initiative and we have dedicated personnel focused on this effort. You’re all about the basics and you want the same in a hotel brand. [5], In 2008, Choice Hotels was the first industry chain to establish a "soft brand", Ascend Hotel Collection. Our Company. [13] The company's Quality Inn hotels remained in the midscale segment, competing with Holiday Inn, Ramada, Howard Johnson, and Travelodge. [29], Throughout its history, Choice Hotels introduced new features into the hotel industry,[7] including having all hotels include non-smoking rooms, 24-hour-a-day toll-free reservations, Internet-based property management systems, and the industry's first iPhone application. In the News. Director since February 2012. [7][30] The company's technological developments also led it to create a division called SkyTouch Technology in 2013, which markets Choice Hotels' property management system to other hotel companies. [8] That same year, it announced the establishment of the MainStay Suites brand, a midscale extended-stay hotel. [9] All of its hotels needed to meet certain quality standards and offer amenities like air conditioning, telephones, swimming pools, paved driveways, and wall-to-wall carpeting. We just need a little more information. Choice Hotels Bolsters MainStay Suites Portfolio With Largest Conversion Deal In Brand History. The dual brand Sleep Inn® and MainStay Suites® new construction prototype joins two great Choice Hotels® brands together in a single building. Barbara T. Alexander. … The company, which is one of the largest hotel chains in the world, owns several hotel brands ranging from upscale to economy. For information on whether incentives are available for your next project please contact your RVP of Franchise Development. [32], In 2018, Choice Hotels expanded the number of hotel brands it franchised by acquiring WoodSpring Suites, an extended-stay economy hotel brand. [18] As of 2018[update], the Cambria brand had expanded to about 100 hotels open or in the pipeline, including hotels in Philadelphia,[19] Dallas, New Orleans,[20] South Windsor, Connecticut and Savannah, Georgia. [48] Choice Hotels also participates in Clean the World to recycle hotel soap. Awards and Recognition. About Choice Hotels. Groundbreaking occurred in August 2011,[28] and Choice Hotels completed the move into the new headquarters in June 2013. [21], Choice Hotels began a transformation of its Comfort properties in 2012,[24] with the company removing its franchising from 600 properties that did not meet Choice Hotels' new standards. Thank you! The following brands belong to the Choice Hotels portfolio: Clarion; … [7], The company changed its name to Quality Inns International in 1972 and, in 1990, the parent company became known as Choice Hotels International. [33][34] Adding WoodSpring's 240 hotels across the U.S. tripled the number of extended-stay hotels in the company's portfolio to around 350 properties. Cambria® Hotels is an ideal brand with market flexibility designed just for these guests. Choice Hotels Bolsters MainStay Suites Portfolio With Largest Conversion Deal In Brand History Reflects Value of Company's Extended Stay Brands as Properties Open in Key … Investor Relations. Your guests want brands that deliver value, and so do you. As of June 30, 2020, Choice Hotels franchised 7,118 properties in 41 countries and territories worldwide, with approximately 597,018 rooms, in addition to 1,035 hotels under construction with 85,129 rooms. Choice currently franchises more than 7,000 hotels… Brian B. Bainum. The company, which is one of the largest hotel chains in the world and which is also celebrating its 80th anniversary this year, says the new logos have been designed “to reflect both the brands… When looking for an investment opportunity that gives more of everything it takes to help you succeed — reservations, property support, marketing, technology, you name it — you’ll find more of what you’re looking for with Choice Hotels®. Choice Hotels International, Inc. is a hospitality franchisor based in Rockville, Maryland, United States. [47], The company's sustainability efforts include Room to be Green, which requires franchised properties to reduce their impact on the environment and lower operating costs with energy-efficient lighting and recycling, and giving guests the option of foregoing daily change of linens. Press Releases. Our new Everhome Suites™ brand offers a totally fresh take on extended stay new construction. [9] In 1963, the organization became a for-profit corporation and changed its name to Quality Courts Motels, Inc.[7][9], In 1957, Stewart W. Bainum Sr., who ran a Washington, D.C., plumbing business, opened his first hotel in Silver Spring, Maryland. Choice Hotels is joining with VETFRAN (Veterans Transition Franchise Initiative) and offering an exciting new incentive to Veterans of the US Armed Forces. [43][44] Previously, he served as Choice Hotels' president and chief operating officer. [41] At year-end 2017, Choice Hotels employed 1,987 people in its global corporate operations. Your target market is stylish and dialed into smartphone-toting Millennials and connected business travelers. [9], The Comfort brand, which would later become Choice Hotels' flagship brand, was established in 1981. Multimedia Gallery. ROCKVILLE, Md., Jan. 4, 2021 — Choice Hotels has awarded franchise agreements to Gulf Coast Hotel Management, Inc. to convert 15 MainStay Suites hotels in major markets across the U.S., the largest multi-unit transaction in the brand… With a smart design positioned to … Choice Hotels International, Inc.’s CHH Cambria Hotels — an upscale brand — continues to expand in Florida with the opening of Cambria Hotel Fort Lauderdale Beach. Having recently introduced major system-wide upgrades, Comfort Inn, along with its sister Comfort Suites®, are seeking growth across the country with an attractive new prototype. How they’re … [38] Choice Hotels entered into an agreement with Spanish hotel operator Sercotel in 2018 to increase Choice's footprint in Spain and Latin America. Points can be redeemed for gift cards or airline mileage. A copy of the Franchise Disclosure Document may be obtained through contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400, Rockville, MD 20850 or at … [25] Choice Hotels rebranded Comfort in 2018, which brought its Comfort Inn, Comfort Inn & Suites, and Comfort Suites brands under one umbrella. [32][31] A cloud-based system, choiceEDGE, launched in 2018. [8] It would undergo several name changes before becoming what is known today as Choice Hotels International. 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